2014 Stephen De Sede
Content Creation Toolkit steps
Identify your target Markets / Product Sets Identify how long you have been operating in this area / with this product What are the TOP Three (3) problems you have experienced in each of these areas
4
What is the dollar $$ value associated with each of the problems 2014 Stephen De Sede
Content Creation Toolkit Identify your Target Markets / Product Sets TITLE 1
TITLE 2
TITLE 3
TITLE 4
Description
Description
Description
Customer: Age - Gender
Customer: Age - Gender
Customer: Age - Gender
What is the title of your product / service note: be as descriptive as you need, express what it is; don’t try to build the title (unless you have it already)
Description What is the BENEFIT your Guest receives?
Customer: Age - Gender who is your most successful clients in this space
2014 Stephen De Sede
Content Creation Toolkit How Long Have you been involved - experience Experience
Experience
Experience
Experience
Year Started
Year Started
Year Started
Year Started
2014 Stephen De Sede
Content Creation Toolkit Top Three Problems / Mistakes Category / Title 1 (slide 1) Problem 1
Problem 2
Problem 3
2014 Stephen De Sede
Associated $$ dollar Value
Content Creation Toolkit Top Three Problems / Mistakes Category / Title 2 (slide 2) Problem 1
Problem 2
Problem 3
2014 Stephen De Sede
Associated $$ dollar Value
Content Creation Toolkit Top Three Problems / Mistakes Category / Title 3 (slide 3) Problem 1
Problem 2
Problem 3
2014 Stephen De Sede
Associated $$ dollar Value
Content Creation Toolkit CONTENT CREATION OUTPUT TITLE 3 FIRST HOME BUYERS
SECOND/THIRD HOME ! BUYERS
2014 Stephen De Sede
TITLE 4
Content Creation Toolkit
2014 Stephen De Sede
Content Creation Toolkit
2014 Stephen De Sede
Content Creation Toolkit
2014 Stephen De Sede
Content Creation Toolkit
2014 Stephen De Sede
Content Creation Toolkit
VIDEO
PODCAST
eBOOK
BLOG 2014 Stephen De Sede
Content Creation Toolkit
VIDEO
PODCAST
eBOOK
BLOG 2014 Stephen De Sede
Content Creation Toolkit
VIDEO
PODCAST
eBOOK
BLOG 2014 Stephen De Sede
Content Creation Toolkit steps
Identify your target Markets / Product Sets Identify how long you have been operating in this area / with this product What are the TOP Three (3) problems you have experienced in each of these areas
4
What is the dollar $$ value associated with each of the problems 2014 Stephen De Sede
2014 Stephen De Sede