The approach of this concept sought to speak from a close and accessible perspective, recovering the value of verifiable facts and treating Clarín as a multi-platform media.
The concept was developed in different media TV, Radio, Print, Outdoor and OnLine
Print .
Print .
Print .
Print .
Print .
Outdoor .
Outdoor .
Outdoor .
Outdoor .
Social Media . In social media, besides impacting our audiences, we also persue to expand our two specific targets: women and young people
With the clustering strategy defined, it was decided to work the following pieces
Facebook
Video Facebook .
En el trabajo o en una reunión con amigos, siempre encontramos el lugar oportuno para dar cátedra
En el trabajo o en una reunión con amigos, siempre encontramos el lugar oportuno para dar cátedra
En el trabajo o en una reunión con amigos, siempre encontramos el lugar oportuno para dar cátedra
En el trabajo o en una reunión con amigos, siempre encontramos el lugar oportuno para dar cátedra
A los argentinos nos gusta opinar de todo Vivamos bien informados H AC E M O S
P E R I O D I S M O
Video Facebook .
At work or in a meeting with friends, we always find the right place to give lectures.
At work or in a meeting with friends, we always find the right place to give lectures.
At work or in a meeting with friends, we always find the right place to give lectures.
At work or in a meeting with friends, we always find the right place to give lectures.
Argentinians like to comment on everything. Let's live well informed. W E
M A K E
J O U R N A L I S M
Instagram
Video Instagram .
A los argentinos nos gusta opinar de todo Vivamos bien informados H AC E M O S
clarincom ¿El mejor momento para dar cátedra? Siempre.
clarincom ¿El mejor momento para dar cátedra? Siempre.
clarincom ¿El mejor momento para dar cátedra? Siempre.
P E R I O D I S M O
clarincom ¿El mejor momento para dar cátedra? Siempre.
Video Instagram .
Argentinians like to comment on everything. Let's live well informed. W E
clarincom The best time for giving lectures? Always
clarincom The best time for giving lectures? Always
clarincom The best time for giving lectures? Always
M A K E
J O U R N A L I S M
clarincom The best time for giving lectures? Always
Twitter
Video Twitter .
A la hora de opinar somos multriprofesionales del saber. #VivamosBienInformados
A la hora de opinar somos multriprofesionales del saber. #VivamosBienInformados
A la hora de opinar somos multriprofesionales del saber. #VivamosBienInformados
A la hora de opinar somos multriprofesionales del saber. #VivamosBienInformados
A los argentinos nos gusta opinar de todo Vivamos bien informados H AC E M O S
P E R I O D I S M O
Video Twitter .
When its time of giving opinions, we are multi professionals of knowledge. #Let'sLiveWellInformed
When its time of giving opinions, we are multi professionals of knowledge. #Let'sLiveWellInformed
When its time of giving opinions, we are multi professionals of knowledge. #Let'sLiveWellInformed
When its time of giving opinions, we are multi professionals of knowledge. #Let'sLiveWellInformed
Argentinians like to comment on everything. Let's live well informed. W E
M A K E
J O U R N A L I S M
Thanks